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Läkerol xtreme energy

Läkerol Xtreme Energy

Läkerol Xtreme Energy Läkerol needed to update the Xtreme concept due to declining market shares. They wanted the new product to appeal to the same demographic as energy drinks do. Läkerol aimed to grow the market share with a new target consumer group of male/female 20–35 years old and have a synergy effect on the… Read More »Läkerol Xtreme Energy


Cloetta Chewy Pops Previous Next Cloetta Norway wanted to grow their popular Pops brand by launching an equivalent of the Swedish Polly as a sub brand. They asked Collabra to make a line extension that combined the two brands into something that would fulfill the company’s vision of providing fun for the whole family. The… Read More »Cloetta