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E-commerce success starts with perfect pack shots
In e-commerce, visuals do the talking. Without the ability to touch or see a product in person, shoppers rely entirely on pack shots to make their...
Branding strategies
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Top 7 FMCG packaging trends for 2025
Remember when packaging was just... well, packaging? 2024 proved that packaging can be more than a container—it can break the internet. Vacation’s...
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Overcoming top packaging challenges: strategies for success
The Packaging industry is currently navigating through various challenges, including evolving government regulations, shifting consumer trends,...
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Is it time for a packaging redesign?
Packaging redesign is the process of updating and improving the visual and functional aspects of a product's packaging to better align with current...